A good friend of mine sent me a link to a graphic agency site, and as he was impressed by it, and I value his design ability, I was looking forward to seeing it. I’m struck first by the pretentious references to abstract concepts … then I find myself looking at the logo. I should [...]
Archive for November 4th, 2010
Helvetica is the new black
Posted in Uncategorized, tagged black, boring, branding, corporate identity, design, design agency, Helvetica, safe on November 4, 2010 | Leave a Comment »