Just a quick one to say: check out our NEW ”Scrapbook” page, which features miscellaneous inspirational sources …
Archive for March, 2009
Turning over a new leaf
Posted in Uncategorized on March 12, 2009 | Leave a Comment »
“The same, but different.”
Posted in Uncategorized on March 12, 2009 | Leave a Comment »
We often hear these words from clients who know (roughly) where their target audience lies, and what they want, but who are afraid to rock the boat with their marketing material. The fact they say “the same” indicates their desire to align with the competition and fear of taking risks. And for “different”, read “better”.
I [...]