Ever had the feeling everything these days is a bit too direct? From headlines, to TV programme titles, to ’smash and grab’ calls to action, we’re no longer in any doubt as to content or what is required of us, in mainstream media and marketing. I read a great article last weekend, and forgive me [...]
Archive for July, 2008
Be direct
Posted in Uncategorized, tagged attention span, business, channel, communication, direct, listing, marketing, programme, subject, TV on July 25, 2008 | Leave a Comment »
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