In 20 years of design, I have experienced 2 bad clients. That sticks in my throat a little, priding myself as I do on a very strong reputation, both professionally and personally. One was passed to me early in my career by a friend, who flippantly delivered a spoken brief on behalf of the boss. In my [...]
Archive for February, 2008
Bad clients
Posted in Uncategorized, tagged bad client, Boost Multimedia, brief, client, contract, graphic, ideas, logo logotype, terms and conditions on February 20, 2008 | Leave a Comment »
Pick a colour
Posted in Uncategorized, tagged Colour, designers, Helvetica, literate on February 18, 2008 | Leave a Comment »
I’d hazard a guess that, in this country, the most popular choice for favourite colour is red or silver. I’m basing that on cars, clothes, decor, toys, and much more. It was once thought that the mean colour of the universe was aqua green. That would have pleased me enormously, as aquamarine green is my [...]
Advertising – good or bad?
Posted in Uncategorized, tagged advertisement, advertising, BNI, Boost Multimedia Ltd, business, design, graphic design, graphics, marketing, referral, training courses, web site, website on February 7, 2008 | 1 Comment »
This morning I gave some marketing advice to a colleague from the BNI. Currently all of her marketing is via word-of-mouth. No surprise there then, given that the BNI operates almost entirely on the word-of-mouth /referral strategy. And it works: 50% of our turnover last year stemmed from the BNI either directly or indirectly, which [...]
Entry
Posted in Uncategorized, tagged blog, Boost Multimedia Ltd, Bottom Line, comments, graphic design, IT industry, news on February 6, 2008 | 1 Comment »
Sometimes you can spend so much time looking after your client’s needs you neglect those of your own company. With that in mind, I decided – after some prompting by an old friend and colleague – that it was time to kick-start a blog for Boost Multimedia Ltd. We’ll feed you news and comments that [...]
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